Hélène | Long Floral Dress – Jules & Frankie

PRIDE CELEBRATION SALE ENDS TONIGHT

Hélène | Long Floral Dress

$234.95 $69.95 Save 70%

Tax included.

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Handmade & Crafted with Love

Only 5 left in stock.

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WHAT MAKES US UNIQUE?: Carefully selected for real women who want comfort, confidence, and pieces that feel like them. Part of our San Francisco Pride Celebration Sale. Sizes are limited — if 'Add to Cart' is still active, it may not be for long.

Hélène | Long Floral Dress

Long dress with a loose fit, three-quarter sleeves, and a delicate V-neckline. The fabric is light, breathable, and fluid, offering ideal comfort for sunny days. Its relaxed cut ensures great freedom of movement while creating a soft and feminine silhouette. Available in several colors, this dress charms with its floral print and natural look.

Why you will love it:

A soft and airy material for optimal comfort all day long
Easy to wear for various occasions, from everyday to outings
Careful finishes ensuring good durability
Fluid cut that elegantly highlights the silhouette

Who is this product for?

This dress is ideal for those looking for a feminine and comfortable outfit. It easily adapts to all occasions, providing a natural and versatile style.

We carefully select our materials and production partners to ensure responsible craftsmanship. Each piece is made under controlled conditions, prioritising durability, comfort and long-lasting quality — so your item looks and feels good for years to come.

Your order is processed within 24–48 hours. We partner with trusted couriers to ensure safe and timely delivery. Once your package is on its way, you’ll automatically receive a tracking link for full transparency.

To preserve the look and feel of your pieces, we recommend gentle care. Wash at low temperatures, avoid unnecessary heat drying. Avoid this to maintain the shape, colour and overall quality.

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22 products

Here's what our customers say

More than 1,500+ reviews

Nothing else like it. The fabric, the fit it all feels intentional.

Barbara J.

Arrived faster than expected and looked even better in person. Absolutely love it.

Patricia M.

Had a question about sizing and Dorothy got back to me within the hour. Incredible service.

Linda A.

You can tell these pieces are chosen with care. Stocking up before they close for good.

Carol B.

Ordered online and was genuinely surprised. No disappointments here — just beautiful clothing.

Diane C.

30-Day Money-Back Guarantee

If a piece isn’t exactly what you hoped for, send it back within 30 days. No questions, no fuss. We only want you to keep what makes you feel comfortable, confident, and completely yourself.

At Jules & Frankie, we’ve always believed clothing should feel like a little celebration of your body, your confidence, your softness, your color, your joy, and the woman you are today.

Here in San Francisco, Pride has always reminded us of one beautiful thing: there is nothing more powerful than feeling at home in your own skin.

That is the feeling we choose every piece around.

And for our Pride Celebration Sale, we’ve marked down some of our most-loved styles up to 70% off so more women can find something that makes them smile the second they put it on.

Find the piece that makes you pause, and trust that feeling.

With love,
Jules & Frankie 🤍

FAQs

Yes only today we offer free shipping on all orders. No hidden fees, no surprises at checkout. You'll see the full breakdown before you pay.

Each product page includes a detailed size chart to help you find your perfect fit. We always recommend comparing the chart to a similar item you already own.

If you’re in between sizes, we generally recommend sizing up for the most comfortable fit. Still unsure? Our support team is happy to help you choose the right size!

Orders are typically processed within 3 business days after being placed.

Once your order is confirmed, you will receive an email with your order number. To track your order, simply visit our order tracking page and enter your order number or email address.

If you experience any issues or have questions, visit our contact page to connect with our support team. We’re here to assist you promptly.

FREE SHIPPING

Free shipping on every order across the United States this week only. We’ll deliver straight to your door, safely and without extra cost.

30-DAY MONEY-BACK GUARANTEE

Shop with confidence. We offer a 30-day money-back guarantee if you’re not completely satisfied.

SECURE CHECKOUT

Enjoy a secure checkout with credit card or PayPal. We want you to feel completely confident every step of the way.

FREE SHIPPING

Free shipping on every order across the United States this week only. We’ll deliver straight to your door, safely and without extra cost.

30-DAY MONEY-BACK GUARANTEE

Shop with confidence. We offer a 30-day money-back guarantee if you’re not completely satisfied.

SECURE CHECKOUT

Enjoy a secure checkout with credit card or PayPal. We want you to feel completely confident every step of the way.